Hi, I’m Vanessa Cheung 👋
A Product Designer and Front-End Developer with a Certificate in Product Management.
As an empathetic product designer, I bridge the gap between product management and development to efficiently create user-friendly and effective products that meet user needs and business goals.
My Design Philosophy
Practice empathy
To empathize with users and understand their needs and what they are looking for in a product to create products that are truly useful and enjoyable to use.
Be innovative
To think outside the box and come up with solutions that are both functional and visually appealing, in order to create products that stand out from the competition.
Problem Solving
To overcome challenges and obstacles to create successful products by being agile: flexible, adaptable, proactive, communicative, and positive.
Accomplishments
Product Designer
True Office Learning
Senior Product Designer
True Office Learning
Lead UX Designer
ADP
Areas of Expertise
Over 14 years of product design and front-end development experience working in design agencies, startups, and corporations such as SHIFT, Everyday Health, True Office Learning, Bloomberg, New York Stock Exchange, and now ADP – embracing each job opportunity to hone my skills in becoming a lead expert in the product world one day.
“It’s better to be prepared for an opportunity and not have one, than to have an opportunity and not be prepared.”
Whitney M. Young Jr.
Product Designer
Graphic Design, BA
14+ years
Front-End Developer
Meta, Certificate (in progress)
14+ years
Interaction Designer
Graphic Design, BA
11+ years
UX Designer
Google, Certificate
8+ years
Product Owner
Pragmatic Institute, Certificate
4+ years
Product Manager
Pragmatic Institute, Certificate
4+ years
Career Path
Kicked off my career as a Graphic Designer and Front-End Developer at a software company.
After being laid off, I explored design roles across different industries. Creating data-driven designs was really fascinating to see what works to drive conversions and CTR — so I transitioned to a Marketing Designer.
Led data-driven marketing creatives and campaigns for 4 product lines concurrently as a Marketing Designer.
After 3 years as a Marketing Designer, I wanted to focus on understanding the users I’m designing for — their goals, tasks, and actions so that I can design and create functional user experiences.
Became a UI/UX Designer, facilitating meetings with our international client to understand their user pain points and business goals.
After a company reorg, I assumed the role of a Product Designer to drive designs from 0-1.
Successfully convinced the CEO to build a new design system and workflow experience for our product that met both user and business needs.
After 5 years as a Product Designer and wearing the Product Manager hat, I wanted to challenge myself at a bigger company in hopes to transition into Product Management — where I can drive end products from a product and business perspective.
Successfully launched Developer Experience (DevX), proving my Product Management skills and landing my first Product Manager role.
In the near future, I aspire to become a leader and lead a team to success from a business goal, team building, and personal development perspective. I believe that by focusing on all three areas, I can create a team that is both successful and fulfilling.
